Certificate Program in Hospital Marketing (CPHM)

Overview

This program is designed for healthcare professionals who want to develop a deeper understanding of marketing strategies specifically tailored to the healthcare industry.

As healthcare becomes increasingly competitive, it is more important than ever to have a solid marketing strategy that sets your hospital apart. Our Certificate Program in Hospital Marketing provides you with the knowledge and skills you need to create effective marketing campaigns that reach and engage your target audience.

The program covers a wide range of topics including market analysis & research, branding, digital marketing, patient experience, and more. Participants will learn from industry experts and have the opportunity to network with peers in the healthcare field.

Program Fees:
(Included with Breakfast, Lunch & Snacks):

• For AHMP Members: ₹ 1000
• For Non-member: ₹ 3000
• Student: ₹ 500
• Group Discount: 50% (Minimum 3 participants)

Eligibility

Any graduate with BHA (Bachelor of Hospital Administration), MHA (Master of Hospital Administration), MHM (Masters of Hospital Management), MBA / PGDM - Marketing, MBA Healthcare Management, MBA / PGDM - Hospitality Management, MBA / PGDM etc., can apply for this course.

Minimum Education